Internet Protocol television (IPTV) is the delivery of television content using signals based on the logical Internet protocol (IP), rather than through traditional terrestrial, satellite signal, and cable television formats. Unlike downloaded media, IPTV offers the ability to stream the source media continuously. As a result, a client media player can begin playing the data (such as a TV channel) almost immediately. This is known as streaming media.
Although IPTV uses the Internet protocol it is not limited to television media streamed from the Internet, which is known as Internet TV. IPTV is also widely deployed in subscriber-based telecommunications networks with high-speed access channels into end-user premises via set-top boxes or other customer-premises equipment, as well as IPTV deployment for media delivery around corporate and private IT networks. IPTV in the telecommunications arena is notable for its ongoing standardization process (e.g., European Telecommunications Standards Institute).
IPTV services may be classified into three main groups:
Live television and live media, with or without related interactivity;
Time-shifted media: e.g. catch-up TV (replays a TV show that was broadcast hours or days ago), start-over TV (replays the current TV show from its beginning);
Video on demand (VOD): browse and view items in a stored media catalog.
Currently, India is a new playground for this technology but it’s an interesting because there’s a high growth in the users of broadband in India and it is going to increase in coming years. Airtel and Jio are currently trying to capture this market with their offering. IPTV will be a great step towards Digital India as perceived by the Indian Government. A step towards increasing awareness of technology throughout India and we at IT Helpers always like to explore, understand and try out new tech.
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